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Posts filed under 'King Content'

Web Analytics Guru Goes Solo

Well, it’s finally official. Eric T. Peterson has left his position as Vice President, Strategic Services at Visual Sciences to form his own strategic consulting group, Web Analytics Demystified, Inc. Eric promises to provide the same high-quality consulting, industry research, and web analytics education he has for years.

I’ve always respected Eric and bless him in his new venture. I’m sure we’ll be working together in my editorial wheelings and dealings.

Be sure to check out his site. He’s offering a free whitepaper titled The Web Analytics Business Process: Making the Case for a Process-Driven Approach to Web Site Measurement. Click here to download it.

Congratulations to a classy, knowledgeable guy and look forward to seeing his name in my AnalyticsInsider.com blog in the weeks ahead.

Add comment May 8th, 2007

Check Out My Latest Venture

I’ve just launched VinylInsider.com, an online community where sign makers, graphic artists, vehicle wrappers and others who work with vinyl can network, share ideas, and keep up with the latest products and services that help you them that you do better.

The web site offers vinyl installers installation tips, tricks, training, and techniques 3M, Avery, Oracal, MACTac and Professional Decal Association of America experts. It also offers an interactive blog, vinyl application e-books, industry news, contests and photo galleries and other social media plays.

Check it out at VinylInsider.com.

Add comment April 5th, 2007

Cisco and Apple Resume iPhone Talks

Two technology heavyweights are going back to their corners this week, and might be preparing to call an early draw in what could otherwise be a lengthy trademark fight.On Wednesday, Cisco agreed to give Apple more time to respond to the trademark suit it filed against the Mac-maker on January 10, the day after Apple declared to the world that it had “reinvented the phone.”

Cisco took exception to Apple’s announcement, claiming its use of the iPhone name infringed on trademark rights Cisco had obtained with its purchase of InfoGear in 1996. The networking giant’s suit claims Apple’s use of the iPhone trademark will cause confusion among customers.

Click here to read the rest of this story on TopTechNews.

Add comment February 2nd, 2007

Jennifer LeClaire Celebrates One Year On Air at CBS Radio

Jennifer LeClaire is celebrating a year of air time with CBS Radio’s KMOX, “The Voice of St. Lois.”LeClaire is the guest technology analyst on “Two Johns No Waiting,” pairing nighttime hosts John Carney and Jon Grayson to offer the story behind the technology headlines every Wednesday night at 10:45 p.m. EST. The show is one part comedy and one part news, with LeClaire playing the light-hearted, but cogent analyst who isn’t afraid to tell it like it is.

“Jennifer’s an invaluable resource and a great addition to the show. The Tech News segment has become a listener favorite because she’s been able to pack a ton of important information into a concise and entertaining package that everyone from tech novices to experts can learn from and enjoy. Here’s to another great year in 2007!” says Jon Grayson, co-host of “Two Johns No Waiting.”

Click here to read the rest of this release.

Add comment January 19th, 2007

Wiley Contracts with South Florida Authors for New For Dummies Title

The Web analytics market is coming of age. Google has entered the picture, Omniture is going public and Microsoft has plans to carve out its own niche with tools that collect data on Web site users’ behavior.

With Jupiter Research expecting online advertising spending to surge to $18.9 billion by 2010, the need for Web analytics is evident. Wiley Publishing, Inc. is ahead of the curve with the Web Analytics For Dummies title.

Pedro Sostre and Jennifer LeClaire offer unique experience in the Web analytics market, which will reach $565 million in 2006, Jupiter estimated. Recognized as an Internet business and marketing guru, Sostre is a columnist for Revenue magazine. His coveted knowledge has also landed him invitations to judge design awards at Content Week. The Yahoo! Search Marketing Ambassador and Google Adwords Qualified Professional is also a regular presenter at industry events like eComExpo and the Affiliate Summit.

Click here to read the rest of this news. 

Add comment January 19th, 2007

Patent Suit Targets Apple, Google and Napster

An online movie distributor on Friday filed suit against Apple, Google and Napster for alleged patent infringement. The plaintiff, Intertainer, claims the companies are treading on its intellectual property by infringing on a patented method for distributing digital entertainment over the Internet.

The trio of technology titans are tapping the technology without permission, according to Intertainer’s complaint filed with a federal court in Marshall, Texas. Neither Apple, Google nor Napster could immediately be reached for comment on the lawsuit.

Click here to read the rest of this story on TechNewsWorld. 

Add comment January 4th, 2007

Palm Launches Treo 680 With Content Partners

Palm on Wednesday introduced its Treo 680 smartphone amid plenty of fanfare and even more partnerships.

The phone is available in four colors — crimson, copper, arctic and graphite — and retails for US$399. Cingular  subscribers, however, can get the device for $199 through an exclusive deal with the nation’s largest wireless carrier.

“It’s good news for the segment that the operators are still interested in supporting these types of devices,” John Jackson, a wireless analyst with M:Metrics, told TechNewsWorld. “There appears to be this relatively healthy competition between the wireless carriers in this space.”

Click here to read the rest of this story on TechNewsWorld. 

Add comment November 23rd, 2006

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