Episodic Deal May Monetize YouTube

In its fifth acquisition of 2010, Google has acquired a fledgling video service that could offer some backup to its YouTube property. The Internet giant snapped up Episodic for an undisclosed amount.

Google hasn’t officially announced the deal, but the San Francisco-based startup was so “thrilled” to join the Google family that its cofounders shared the news in a blog post on Friday. The post hints at Google’s motives for buying what Episodic describes as its “comprehensive platform for broadcasting live and on-demand video to the web or any web-enabled device.”

“The Episodic team will join Google and continue its work to bring a great video experience to the web, mobile phones, and IPTV devices,” wrote Noam Lovinsky and Matias Cudich. The cofounders promised no service interruptions for customers.

Read the rest of my article on TopTechNews.

Add comment April 5th, 2010