Measure of Success

“Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.” – Steve Jobs, Apple Computer co-founder and chief executive

Add comment April 21st, 2006

Build Your Reputation

“You can’t build a reputation on what you are going to do.” – Henry Ford, automaker

Add comment April 20th, 2006

Apple Still Seeking Closure on Blogger Suit

Apple v. Does — a case with broad implications for bloggers an journalists and their right to protect the confidentiality of thei sources — began on Thursday before a San Jose, Calif., appeal court

Apple Computer has sued several unnamed individuals, called “Does,” for allegedly leaking information to online reporters, in this case, bloggers, about an upcoming product code-named “Asteroid.”

Click here to read the rest of this story in TechNewsWorld.

Add comment April 20th, 2006

Green Grid Project Seeks to Save Energy, Money

A group of technology industry leaders on Wednesday launche The Green Grid, an effort to help reduce growing power an cooling demands in enterprise datacenters.

AMD, Hewlett-Packard, Sun Microsystems and IBM are the founding sponsors of the organization whose goals are supported by the Environmental Protection Agency (EPA) and the Alliance to Save Energy.

Click here to read the rest of this story on The E-Commerce Times.

Add comment April 20th, 2006

Mobile Browsing Heads Toward the Mainstream

Personal computers may dominate Internet usage today, but mobile phones are poised to invade that territory with wireless browsing capabilities, a new study says.

Internet access via the mobile phone actually outpaces wireless access from a notebook PC in many of areas of the world — a statistic driven largely by the massive install base of mobile phones as well as more developed wireless networks, according to Ipsos Insight’s annual “The Face of the Web” study.

Click here to read the rest of this story in TechNewsWorld.

Add comment April 19th, 2006

Microsoft Takes Another Step in Fight Against Spam

Riding on the back of the second annual E-mail Authentication Summit in Chicago, Microsoft on Tuesday claimed rapid adoption of its Sender ID framework for e-mail authentication to fight spam. It also launched improved postmaster services for consumers.

There has been a threefold increase in Sender ID adoption among Fortune 500 companies, increasing from 7 percent in July 2005 to 21 percent in March 2006, according to MarkMonitor data. More than 3.3 million domains worldwide are now sending Sender ID-compliant e-mail, MarkMonitor and VeriSign report, with approximately 2 billion e-mail messages from known, legitimate senders are sent each day globally.

Click here to read the rest of this story on TechNewsWorld.

Add comment April 19th, 2006

Spice Up Your Story

It’s one thing when someone mangles a joke. It’s an altogether different thing when someone mangles an entire story – especially when it is the story about your business. You can have the most compelling, dramatic, winning sales story on the planet, but if you fail to communicate it to your employees, customers and investors then it may as well be a bad joke.

What are the elements of good story telling? Informing, entertaining and persuading make a good start. Your goal is ultimately to inform your audience about your company, its product or service, and persuade them that it is the best thing since low-carb sliced bread. But in order to get and maintain their attention, you might need to throw in a little butter in the form of entertainment.

Entertainment can mean different things to different audiences. While there is no need to be flippant, or even tell jokes, even the most sophisticated audiences enjoy an engaging tone over stale, dry communications – especially on the web. So loosen up your tie and, when it’s appropriate, go ahead and add some garlic butter to your message instead of serving up dry toast that sends your customers looking for a glass of water at your competitor’s shop.

Add comment April 18th, 2006