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Archive for March 21st, 2006Microsoft Unveils Web 2.0 StrategyMicrosoft may have missed the Web 2.0 bandwagon’s first go-round, but the software giant is emerging with a set of new tools designed to deliver better customer experiences online. The company also released a test version of the new Internet Explorer browser. Click here to read the rest of this story on TechNewsWorld. Add comment March 21st, 2006 Mozilla Readies Firefox 2.0 Alpha 1The Mozilla Foundation is preparing to launch yet another version of its open-source Web browser — ahead of Internet Explorer 7. Click here to read the rest of this story on TechNewsWorld. Add comment March 21st, 2006 Web Analytics: Client-Side, Server-Side or Hosted?Choosing a Web analytics firm is not merely a matter of brand name or even price. There are three distinct options in the analytics world: client-side, server-side and hosted solutions. Before you launch out into the analytics world, you need to understand the pros and cons of each option for your specific business needs. Click here to read the rest of this story on The E-Commerce Times. Add comment March 21st, 2006 The Quest for Media AttentionIt is true. It is getting harder and harder and harder (and harder) for companies to get placements in newspapers. That is why you need to work harder (and harder and harder) to send editors and beat reporters pitches that explain your company – and what it is doing – is unique. I get upwards of 50 phone calls and e-mails each day from PR folks hoping to gain my attention so they can pitch me. But more than half of them are generic announcements that few readers would care about, or if they would, I wouldn’t know why because the release does not tell me why. If it doesn’t get my attention, it won’t get my editors’ attention and it sure wouldn’t get our readers’ attention. So let’s rethink our approach to pitching so we can all save our time and get our jobs done, eh? Add comment March 21st, 2006 Keep on Delivering“A fellow doesn’t last long on what he has done. He has to keep on delivering.” - Carl Hubbell Add comment March 21st, 2006 Apple Awaits France’s iTunes DecisionMicrosoft is not the only technology giant to face European woes lately. French lawmakers are scheduled to vote Tuesday on a new copyright law that could result in a slew of music download services competing for iPod users’ dollars in the European nation. Click here to read the rest of this story on The E-Commerce Times. Add comment March 21st, 2006
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